From card to client in one app

CullTone culls the shoot, edits the keepers and sends the client a gallery they can favourite, approve and download from, so the last step of the job happens in the same place as the first and you never export a folder just to upload it somewhere else.

What changes when you switch

Decisions with reasons

Every photo gets Keep, Review or Archive, and each one says why: eyes closed, motion blur, a better frame in the same burst. Bursts from several cameras sit together, with camera clocks lined up. Culling runs on your Mac and is free.

Your look, or ours

Pick one of 54 looks per project. On Pro, CullTone learns your own style from your Lightroom catalogs or XMP files. Edits start from your camera's colour, with masks for people, sky, faces and skin made for you.

The gallery is included

Favourites, approvals, redo requests, comments and ZIP downloads, with an expiry date you control. A final check flags skin colour shifts and clipped highlights before your client sees a thing.

Priced as one job

Solo is $9 a month. Pro, with the learned style and two seats, is $19. Both include the cull, the edit and the client gallery, with no per-photo charge.

Your originals are never changed. Nothing is deleted.

CullTone runs on Macs with Apple silicon; Windows isn't available yet. It's in private beta, and billing isn't live yet.

Monthly list prices in US dollars. Narrative figures from its pricing page, billed yearly. Checked 18 Oct 2026; prices change.
PlanA monthCovers
CullTone Solo$9Culling, 54 looks, client gallery
CullTone Pro$19Adds your learned style and a second seat
Narrative Lite$10Culling
Narrative Standard$20Adds Core and Marketplace AI presets
Narrative Premium$40Adds presets trained on your edits

Other options, briefly

Other tools you may be weighing: Aftershoot (Select + Edit at $40 a month billed yearly), Excire Foto (a one-time licence) and Photo Mechanic (from $149 a year). Choosing between Narrative and CullTone directly? The side-by-side page has the detail.

See your next shoot sorted

Thirty days, no charge.

Start the free trial